Global Certificate E-commerce & CRM Essentials

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The Global Certificate in E-commerce & CRM Essentials is a comprehensive course designed to empower learners with the essential skills needed for success in today's digital commerce landscape. With the rapid growth of e-commerce, there is an increasing demand for professionals who understand the intricacies of online sales and customer relationship management.

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This course covers key topics such as e-commerce platforms, digital marketing strategies, customer relationship management (CRM) systems, and data analysis. Learners will gain hands-on experience with popular e-commerce tools and platforms, and develop a deep understanding of CRM best practices. By completing this course, learners will be equipped with the skills and knowledge needed to excel in e-commerce and CRM roles, and will have a globally recognized certification to showcase their expertise. This course is an essential step for anyone looking to advance their career in digital commerce, and is relevant for both new and experienced professionals alike.

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โ€ข E-commerce Fundamentals: Understanding the basics of online business, including business models, key players, and trends.
โ€ข Digital Marketing: Exploring various online marketing strategies, such as search engine optimization (SEO), pay-per-click (PPC), social media marketing, and email marketing.
โ€ข Website Development: Learning about website design, user experience (UX), and user interface (UI) principles.
โ€ข Payment Gateways: Understanding the role of payment gateways in e-commerce, including security, fraud prevention, and different payment methods.
โ€ข Order Fulfillment: Examining the various aspects of order fulfillment, including shipping, logistics, and returns.
โ€ข Customer Relationship Management (CRM): Getting introduced to the principles of CRM, including customer segmentation, lead management, and customer engagement.
โ€ข CRM Tools: Learning about popular CRM tools, such as Salesforce, HubSpot, and Zoho, and their features and benefits.
โ€ข Data Analytics: Understanding the role of data analytics in e-commerce and CRM, including how to collect, analyze, and use data to make informed business decisions.
โ€ข Privacy and Security: Exploring the importance of privacy and security in e-commerce and CRM, including data protection, cybersecurity, and compliance with regulations.

Note: The above list is not exhaustive and can be customized based on the specific needs and goals of the course.

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GLOBAL CERTIFICATE E-COMMERCE & CRM ESSENTIALS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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