Professional Certificate in Facebook Ads for Lead Generation & Management

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The Professional Certificate in Facebook Ads for Lead Generation & Management is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This program focuses on the importance of leveraging Facebook Ads to generate high-quality leads and manage them effectively.

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In today's digital age, businesses rely heavily on social media platforms like Facebook to reach their target audience and drive growth. Consequently, there is a high industry demand for professionals who can create and manage successful Facebook Ad campaigns that generate leads and convert them into loyal customers. This certificate course provides learners with hands-on experience in creating and managing Facebook Ads campaigns, analyzing campaign performance, and optimizing lead generation strategies. By completing this program, learners will gain a competitive edge in the job market and be well-positioned to advance their careers in digital marketing.

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โ€ข Facebook Ads Manager Basics: Creating a Facebook Ads Manager account, understanding the interface, setting up a payment method.
โ€ข Facebook Audience Insights: Researching target audiences, understanding audience demographics, interests, and behaviors.
โ€ข Facebook Page Management: Setting up a Facebook Page, optimizing page content, understanding Facebook Page Insights.
โ€ข Creating Facebook Ad Campaigns: Choosing the right campaign objective, selecting ad placements, setting up ad budgets and schedules.
โ€ข Designing Facebook Ad Creative: Creating compelling ad images, writing effective ad copy, selecting ad formats and calls-to-action.
โ€ข Facebook Lead Generation Ads: Setting up lead generation campaigns, creating lead forms, tracking and measuring lead generation performance.
โ€ข Facebook Pixel Setup: Installing the Facebook Pixel, tracking conversions, creating custom audiences for retargeting.
โ€ข Facebook Ad Optimization: A/B testing ad creative and targeting, analyzing ad performance, optimizing ad delivery and bidding.
โ€ข Facebook Lead Management: Managing and responding to leads, integrating Facebook Leads with CRM systems, nurturing leads through email marketing.

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PROFESSIONAL CERTIFICATE IN FACEBOOK ADS FOR LEAD GENERATION & MANAGEMENT
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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