Advanced Certificate in Mobile App Marketing & Promotion
-- viendo ahoraThe Advanced Certificate in Mobile App Marketing & Promotion is a comprehensive course designed to empower learners with the essential skills needed to thrive in the mobile app industry. This course highlights the importance of mobile app marketing, a critical aspect in today's digital age, where mobile apps have become an integral part of businesses and consumers' lives.
3.200+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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Detalles del Curso
• Mobile App Marketing Strategy: Understanding the key components of a successful mobile app marketing strategy, including target audience analysis, competitive research, and positioning.
• App Store Optimization (ASO): Learning the best practices for optimizing mobile apps for discovery and conversion in the app stores, including keyword research, visual assets, and app descriptions.
• Mobile Advertising: Exploring the various mobile advertising formats and platforms, including social media, search, and programmatic, and developing effective mobile ad campaigns.
• User Acquisition and Retention: Understanding the principles of user acquisition and retention, including user segmentation, onboarding, engagement, and re-engagement strategies.
• Mobile Analytics and Attribution: Learning how to track and analyze mobile app performance data, including user behavior, conversion rates, and revenue, and attributing conversions to specific marketing channels.
• Influencer Marketing for Mobile Apps: Exploring the potential of influencer marketing for mobile app promotion, including identifying and working with influencers, creating influencer campaigns, and measuring their impact.
• Content Marketing for Mobile Apps: Developing a content marketing strategy for mobile apps, including creating and distributing valuable and relevant content to attract and engage users.
• Mobile App PR and Media Outreach: Learning how to build relationships with media and influencers, and how to create and distribute press releases, media kits, and other PR materials to promote mobile apps.
• Mobile App Localization and Global Marketing: Understanding the challenges and opportunities of mobile app localization, including language translation, cultural adaptation, and global marketing strategies.
Trayectoria Profesional
Requisitos de Entrada
- Comprensión básica de la materia
- Competencia en idioma inglés
- Acceso a computadora e internet
- Habilidades básicas de computadora
- Dedicación para completar el curso
No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.
Estado del Curso
Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:
- No acreditado por un organismo reconocido
- No regulado por una institución autorizada
- Complementario a las calificaciones formales
Recibirás un certificado de finalización al completar exitosamente el curso.
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Preguntas Frecuentes
Tarifa del curso
- 3-4 horas por semana
- Entrega temprana del certificado
- Inscripción abierta - comienza cuando quieras
- 2-3 horas por semana
- Entrega regular del certificado
- Inscripción abierta - comienza cuando quieras
- Acceso completo al curso
- Certificado digital
- Materiales del curso
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