Advanced Certificate in Mobile App Marketing & Promotion
-- ViewingNowThe Advanced Certificate in Mobile App Marketing & Promotion is a comprehensive course designed to empower learners with the essential skills needed to thrive in the mobile app industry. This course highlights the importance of mobile app marketing, a critical aspect in today's digital age, where mobile apps have become an integral part of businesses and consumers' lives.
3,200+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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โข Mobile App Marketing Strategy: Understanding the key components of a successful mobile app marketing strategy, including target audience analysis, competitive research, and positioning.
โข App Store Optimization (ASO): Learning the best practices for optimizing mobile apps for discovery and conversion in the app stores, including keyword research, visual assets, and app descriptions.
โข Mobile Advertising: Exploring the various mobile advertising formats and platforms, including social media, search, and programmatic, and developing effective mobile ad campaigns.
โข User Acquisition and Retention: Understanding the principles of user acquisition and retention, including user segmentation, onboarding, engagement, and re-engagement strategies.
โข Mobile Analytics and Attribution: Learning how to track and analyze mobile app performance data, including user behavior, conversion rates, and revenue, and attributing conversions to specific marketing channels.
โข Influencer Marketing for Mobile Apps: Exploring the potential of influencer marketing for mobile app promotion, including identifying and working with influencers, creating influencer campaigns, and measuring their impact.
โข Content Marketing for Mobile Apps: Developing a content marketing strategy for mobile apps, including creating and distributing valuable and relevant content to attract and engage users.
โข Mobile App PR and Media Outreach: Learning how to build relationships with media and influencers, and how to create and distribute press releases, media kits, and other PR materials to promote mobile apps.
โข Mobile App Localization and Global Marketing: Understanding the challenges and opportunities of mobile app localization, including language translation, cultural adaptation, and global marketing strategies.
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